Brand Manager


Access Finance Ltd. is part of Management Financial Group (MFG), which is the Bulgarian financial institution with the largest international presence. Access Finance is the leading credit card provider in Bulgaria and the Fintech division of the holding. We operate under the brands White Card and AXI and offer co-branded card with A1. We already have subsidiaries in Romania, Poland and Spain. Our mission is to provide everyone, regardless of their life status, the chance to gain quick access to financial tools, products and services so that they can fulfill their dreams. 

We are a young team and yet experienced professionals. We like to work hard and achieve greatness. We are excited for being able to manage several large European markets from Sofia with an innovative product. If you are ready to join a great journey, we will be glad to have you on board!


  • Manages and implements local and international development of assigned brands;
  • Leads brand positioning process for new brands and ensures their compliance to Group Brand Policy;
  • Develops an annual communication strategy, plan and budget for the assigned brands;
  • Plans and implements all ATL and BTL marketing activities for the assigned brands in collaboration with the Digital Marketing department;
  • Works closely with creative and media agencies to ensure meeting of marketing campaigns KPIs;
  • Plans and implements activities to enhance consumer loyalty and satisfaction;
  • Plans and implements activities to prolong customer lifetime value;
  • Ongoing monitoring of brand processes vs performance objectives;
  • Participates in marketing research projects;
  • Research and estimate the market dynamics, regional differences and target group segments and propose suitable communication strategies.


  • University degree in Marketing, Business Administration, PR & Communications or related;
  • At least 2 years of previous experience in marketing department or advertising agency;
  • Experience and passion to further grow outstanding financial brands;
  • Proven analytical skills and proactive creative approach to assigned tasks;
  • Effective communication, presentation and interpersonal skills;
  • Advanced computer literacy (MS Office and Internet proficiency);
  • Fluency in English;
  • Strong administrative and project management skills.


  • Plenty of opportunities for professional growth in our local or international operations;
  • Interesting work on new and long-run projects;
  • Company-sponsored training and certification;
  • Friendly working environment and strong corporate management;
  • Health Insurance;
  • 24/7 access to e-learning platforms;
  • Competitive salary based on personal and team achievements;

We are searching for candidates who enjoy working with people in a fast-paced, growing environment. If you have a drive to succeed and advance your career, Access Finance is the right fit for you.
We encourage you to take a couple of minutes to submit your resume to be considered as the newest member to our professional team. Position will be based in Sofia.

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